Automating the lead generation process with Airtable
We optimized and automated the entire lead generation pipeline using Airtable, integrating tools like Apollo.io, LinkedIn Sales Navigator, and MillionVerifier to streamline data collection, validation, and outreach.
- Client
- Ontario International High School
- Year
- 2024
- Category
- Lead Generation and Sales Automation
- Services
- Lead Generation Automation
Challenge
Manually collecting and verifying leads was time-consuming and inefficient. The process involved gathering emails from multiple sources, validating them with different tools, and managing outreach lists manually.
Solution
We integrated Apollo.io and LinkedIn Sales Navigator to collect verified business emails. We used MillionVerifier to validate and clean email lists, ensuring accuracy and deliverability. Airtable automations structured, filtered, and managed lead lists dynamically, removing manual effort. Finally, we set up a cold email sequence that automatically triggered outreach based on verified leads.
Gallery
Outcome
Our system eliminated manual effort, improved data accuracy, and accelerated the lead generation process, resulting in a faster and more scalable outreach strategy.